Ron Sellers, President & CEO:


Ron was born in Jacksonville, Florida and graduated in 1969 from Florida State University with a B.S. degree in Risk Management. While at FSU, he was a two-time consensus All-American Football player as a wide receiver.

After graduating from FSU, Ron was the #1 draft choice of the Boston Patriots and after three years was traded to the Dallas Cowboys where he became their leader in receptions for the 1972 Season and won two game balls, in addition to catching a touchdown pass in the play-off game with the San Francisco 49ers from Roger Staubach with 30 seconds to play. Ron was traded to the Miami Dolphins in 1973 where he won a Super Bowl ring for the Dolphin's victory over the Minnesota Vikings in Super Bowl VIII.

Hall of Fame

Ron has been inducted into seven Sports Halls of Fame, including the National College Football Hall of Fame, which took place in 1987. Ron was the first FSU football player inducted into this National Hall of Fame. Coach Bobby Bowden and Quarterback Charlie Ward were inducted in 2006.

You can find additional links to info on Ron's football career on this page.

Professional Experience

During his tenure with the Boston Patriots and during the off-season, Ron was a stock broker with Burgess & Leith, a regional stock brokerage firm in New England.

Ron started his insurance career with Massachusetts Mutual in 1974. He broke all sales records for first year agents for the 123 year-old company and was named to the Freshmen Five Group. Ron qualified for the Million Dollar Round Table in his first year, every year since then, and is now qualified as a lifetime member.

Ron Sellers & Associates, Inc. was established in 1975 in Palm Beach County, FL providing corporate and personal insurance services, including group benefit products, life insurance and annuities, retirement/401(k) programs, estate planning and wealth preservation, business succession planning and executive benefits.

Since 1976 RSA has continued to provide insurance products and services to businesses in Florida and across the USA.